by Nick Miller of Clarity Advantage

In which we are reminded to prepare a plan to finish our sales processes.

“So, are we going ahead, then?”

This question asked of me by Kyle, a bank residential mortgage specialist. I had called him for information about his bank’s lending procedures, closing costs, time frames, etc. etc. etc. and rates. I’d called him, specifically, because (1) I use one product from his bank and (2) their rates are among the best in the market at this point. My other option was to apply for the loan with Bob, a specialist who has assisted me with multiple refinancings during the 30 years I’ve lived in Massachusetts. His rates and terms weren’t quite as good. I’d called Bob first, then Kyle.

“So, are we going ahead, then?”  Kyle had heard a pause – the slightest waffle in my voice as he finished sharing his information.  I was feeling the impact of some loyalty to Bob.  I was thinking, “I want to think about it.”

by Nick Miller of Clarity Advantage

In which we are reminded to engage our clients on what’s top of mind for them right now rather than on what’s top of mind for us.

I live near Boston, Massachusetts.  The Red Sox are finished.  Winter is coming.  Around the Miller household, we are preparing our house and garden for the winter.  Storm windows hung up, hosta cut down, lime and fertilizer spread around. Early days, still, and we’re working our way through the list, week by week, toward the inevitable arrival of sharply colder temperatures and snow.

As a business owner, I’m feeling like I’m in the same position now – another economic winter is coming, and I need to prepare.

The news coming out of the Eurozone ranges from “not encouraging” on a good day to “frightening” on other days.  U.S. and foreign stock market heaves and rolls leave me sea sick as my investment values bounce up and down, almost carelessly. The political and regulatory environment in this country leaves me shaking my head.  Our clients’ outlooks for 2012 range from guarded optimism to bracing for a crash.