If you knew two little words that could improve your sales, you’d use them, wouldn’t you?
When you see your customer has some reservations, it makes sense to get the issues out in the open, doesn’t it?
And after the ink is dry on the deal, you should make every effort to make sure your customer is satisfied, shouldn’t you?
So why all the questions? They illustrate a simple technique – sales tie-downs – that can help you improve your sales. By getting your customers to agree with you in small steps along the way, you have a better chance of reaching agreement when it’s time to do business.